AI: Friend, Foe, or a Faster Intern?

Jenny Kelley

Published on: 04/06/2025

AI isn’t replacing your team, it’s freeing them up to do their best work. Explore the real pros and cons of AI in RevOps, from sustainability to personalization, and how to use it with intention, creativity, and a healthy sense of humor.

What the Heck is RevOps?

Jenny Kelley

Published on: 23/05/2025

What is RevOps? Discover how Revenue Operations aligns sales, marketing, and service to streamline your systems, improve visibility, and scale smarter. In this post, Synthesis RevOps breaks down what RevOps really means, who it’s for, and why a creative, human-centered approach leads to better growth.

RevOps General